Social Online Community: What does it mean to your business?

Social Online Community: What does it mean to your business?

  • Creating and sustaining a corporate owned social community has numerous enterprise benefits. What is your biggest priority for your community?

    What is your biggest priority for your community?

    • Improve customer service (46.2%)
    • Extend marketing reach (34.6%)
    • Engage with prospective customers (7.7%)
    • Innovate and collaborate internally (11.5%)
    • Measure market sentiment (0%)
    • Total Votes: 26
  • Engaging with your possible clients in the main thing I believe.

  • engage with some one ummmmm, that's sound's great. . . .

  • Social network is very important nowadays in doing your online business it helps the company to boost and extend market reach by allowing the specific social community to visit your page.

  • I want to know how to add "The Vote Function" using your software?

  • Mega, do you mean the function to mark a reply as an answer or to assign a point to a reply?

  • I think it is customer service.

  • I feel great customer service is very important to retain users. The importance of knowledge sharing and connecting like-minded individuals, to create a valuable community, should not be overlooked.

  • This is a really great topic...I know many communities are open to the public and extending marketing reach is exceedingly important. For our community, which is exclusive to our customer base, customer service and education are the top priorities.

    -Ben

  • @Juan and @Ben, I agree. There are many components to the value of social practice. But, good customer support can be taken to the next level when the customer feels like they are a part of something beyond just a product purchase.

  • Social online community not only extends social marketing reach, it is also a way to tell your customer that you indeed take care of them after they purchase. The more effort you put in social community engagement, the friendlier your customers see you. I think improving customer service, in the end, leads to your brand marketing as well (words of mouth, for example...)

  • I think customers often find new ways to use products. By providing them an atmosphere to engage in discussion with others like them it gives a sense of assurance. They don't want to hear someone read from a script. They want someone in the trenches who is faced with the same issue. They want it fast but don't want to hang on the phone. Most of all they hope someone is listening.

  • There are certain technologies which require businesses to Innovate themselves. Therefore, my option would be "Innovate and collaborate internally".

  • Improve customer service

  • Extend marketing reach and engagement .... I'm very agree with that. And take more closer between store/company and consumer.