Social media is changing how members learn about, join and stay engaged with membership and professional associations. In this webinar, you’ll hear from American Institute of Certified Public Accountants (AICPA), the largest volunteer professional association in the U.S. with nearly 370,000 members in 128 countries. AICPA created a unified social media and online community strategy to educate, network with and recruit new members.
Watch how to navigate your association through the social ecosystem to:
Plus, pick up design and implementation best practices for your association community. Couto Solutions, an elite design development firm that implemented AICPA’s online community, shares tips for designing a world class community.