Do you know what your customers are saying about you? What they want you to change about your products and services?
CORE4 Research is leading the pack with an innovative, engaging and cost-effective way of finding out what customers expect from retailers and how companies can better tailor their marketing messages and products to increase sales.
CORE4 Research supports consumer market research in online communities with Telligent Community. With online communities, consumers engage researchers and one another to share product and packaging feedback, evaluate product placement in stores and discuss shopping habits.
Consumers provide ongoing feedback and researchers can dive deep into customer opinions through online forums. Shoppers can now use their phones, with CORE4 Research’s Field Agent™ app, to share pictures from retailers for more targeted feedback. Participants can also keep blogs to record their shopping experiences.
Online communities are transforming market research into an engaging process where consumers feel more comfortable talking about brands and sharing their honest feedback.
Capturing market inputs via community is also delivering these improved insights at a savings because consumers can participate at home and with their mobile devices, which has the added bonus of speeding up the research process.
What’s more, Constellation Research recently selected Henry Ho, Partner at CORE4 Research, as a SuperNova Award winner for its 2011 SuperNova Awards. Nominated in the social business category, Constellation recognized CORE4 Research as a pioneer in emerging and disruptive technologies based on its use of the Livebranch research community.
Plus, register for the webinar with CORE4 Research to hear from the experts about trends and lessons learned on how to use social media and online communities for market research.
Kudos to CORE4 Research for leading the change in market research and equipping companies to innovate their products and drive sales by addressing consumer wants and needs. Learn more about how you can tap into your customer base and improve your marketing and sales efforts with Telligent Community.
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