Telligent is pleased to announce today that we have been awarded the 2012 Microsoft Digital Marketing Partner of the Year Award. This recognition is a tremendous affirmation of our commitment to delivering exceptional customer experience. It would not have been possible without the help of our partners and customers, who delivered strong testimonials to the power of aligning social community software from Telligent with Microsoft technology.

How We Won

Telligent Social Suite for SharePoint was created by combining Telligent Community with SharePoint for Internet Sites and FAST for SharePoint. Working together with the Microsoft Digital Marketing Platform group, we created a package designed specifically for SharePoint customers that brings together software, services and education into simple solutions for social support, social marketing and social partner engagement.

Here are some examples of how our customers are achieving success in each of these categories.

Social Support

These are just some of the benefits our customers have reported receiving from their social support communities:

  • 99% of questions are answered by members and usually within 2 days
  • 64% lower R&D expenditures than the industry average
  • 60% reduction in cases within the first six months

Social Marketing

Social marketing communities can transform marketing through deeper customer engagement. Here are some real-world benefits reported by customers spanning from hi-tech to consumer goods:

  • 24% more revenue from community members
  • 1/2 the cost of traditional market research
  • $1M savings in annual marketing costs

Social Partner Engagement

There’s a clear benefit to being a great partner to your partners. Our customers have reported these examples of how it pays to be a better partner:

  • 10% reduction in support costs from partners helping customers
  • 93% of partners believe that community helps their business
  • 1500 plus partners can now collaborate in a global network

The Digital Marketing Partner of the Year Award recognizes a partner’s ability to create engaging user experiences, cut costs, increase business agility, and deliver familiar authoring tools and processes for customers. To be selected from a pool of more than 3,000 candidates is an incredible honor. Many thanks to Microsoft, especially the Digital Marketing Platform group, and to everyone who made this win possible for us.

More information about the award can be found here.