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Because organizations manage multiple systems, inside and outside of the enterprise, maintaining user profiles can be a struggle. Our goal is to simplify profile management. Both Telligent Community and Telligent Enterprise feature social profiles that allow people to customize their profiles so that...

After you have done the necessary steps to build and deploy a successful online community, there’s still one thing left to do – make sure that your community team is in place. It takes more than just one person to build and maintain a community; it takes a team effort to successfully implement...

In early 2004, I created this graphic to represent a challenge with how people communicated and dealt with information. For my keynote at Telligent's The Big Social 2011 , I wanted to reflect back on where Telligent started and how we have been very consistent about our vision for the problem we...

What do you call a sold out conference, where “social” is the common denominator, in a state that requires you to deliver “BIG”? You guessed it – The Big Social. Day 1 Highlights: The event kicked off around noon as attendees hustled to one of two workshops....

The first to market, the first one with the answer, or the first one to accomplish a goal are all things that people aspire to be. Finding people who are eager to be the first one to arrive at a meeting, the first one to try someone’s newest food dish, or the first one to express an opinion in...

This week Telligent opened the doors to its new office in Redmond, Washington. This location will help us serve our key North American clients in the beautiful Pacific Northwest and Western Canada. Kelly Brashear, our Western region vice president will be heading up this office. It is the second office...

Today, Telligent releases the latest white paper in its thought leadership series, Strategies for Building World Class Communities . Our Senior Vice President of Client Services Cecilia Edwards authored the white paper and just presented a lively and informative webinar on all of her latest research...

Professional. Trade. Non-profit. Affinity. Associations come in many different sizes and varieties, but all of them share some common goals: “to better understand the needs and wants of our members” “to spread messages about our organization's mission and increase cause...

From its very beginnings, the internet was designed to connect people to people and to information. Back then, tools like newsgroups and email were getting the job done. Of course, today an ever-growing number of interactive tools are at the disposal of the internet marketer. Spreading messages about...

Right now, there is an evolution in the conversation around community. The subjects of discussion are evolving from features and functions to value proposition. However, urgency must be tempered with preparation. A community can only grow on a solid foundation of tools married with clear purpose....

Working with many clients, I always get asked for advice on guidelines around extending Telligent Evolution’s capabilities. Through these conversations, I’ve compiled and summarized the insights that I commonly provide to our customers and partners. These are relatively high level insights...

While attending the Forrester Marketing Forum 2011 this morning, I had the opportunity to hear Dana Anderson, senior vice president of marketing strategy and communications at Kraft Foods. Her session topic was, “The Bad Boys’ Guide to Digital Bliss.” My one-word assessment of the...

As a former community manager for a non-profit, I know firsthand the immediate and positive impact a community can have not only on moving a cause forward, but the effect it can also have on the people who are championing the cause. This is just another example of the power of community. Most...

Social tools like blogs, wikis and forums have been around for years, however; social technology continues to evolve and grow. For many organizations "getting social" is still a new concept. And in a crowded social ecosystem littered with social tools, organizations are getting mired in...

Much has been written and said about "information overload" during the past several years. Noted technologist and author, Clay Shirky , gave a widely referenced talk about it at the Web 2.0 Expo conference a year ago. He posited that information overload is actually filter failure. I...

In Part 2 of my “Elements of a Vibrant Online Community” series, I presented the people-oriented factors of audience segments and user types as critical components of a successful online community strategy. In this blog entry, I will provide practical examples of these two factors...

To those who joined our webinar on Wednesday morning, thank you very much for your time. I hope you found the information that Dawn Lacallade and I presented to be useful in launching, growing, or sustaining your own online community. To jump directly to the question and answer section from Wednesday's...

In Part 1 , I presented content- and interaction-oriented factors (triggers, catalysts, lubricants, flows, and containers) as critical elements of a vibrant online community. In this blog entry, I’ll address the people-oriented factors of audience segments and user types . An audience...

There is a great piece by Seth Godin entitled, " In search of customer intimacy ." Often one of the initial goals of starting a community is to give customers a chance to connect and a support forum in which to share their issues. While these are good goals, you will miss the true potential...

I often get asked, “What makes a vibrant online community?” The facetious answer would be, “Passionate people and interesting content.” A more practical answer is, “ A vibrant online community consists of a dynamic balance of different people with content and interactions...

Recently, I’ve helped a growing number of customers develop what they’re calling a corporate community strategy. While their goals vary to some degree, the desire to grow or improve “community spirit” is a constant, and they all want their strategy to encompass both external and internal efforts and...

“Computer mediated collective action” is a term that was coined in the " Picturing Usenet: Mapping Computer-Mediated Collective Action ” research paper, published in 2005 and co-authored by Dr. Marc Smith , Chief Social Scientist of Telligent. Before social networking, before online...

While the modern “ social networking ” meme (as opposed to the classic “ social network ” and “ online communities ” memes) appears to have been caught in a hype cycle , the “collaboration” meme seems to have gone through ebbs, flows, and pendulum swings...

As I had described in a blog entry a few weeks ago, being “social” is just one aspect of the modern business life cycle . In this post, I highlight several different kinds of connections that people may have within teams, communities, and networks that are more than just social and not the...

I just read Matt Rhode’s “ Build your own community or go where people are? Do both ” blog entry and was compelled to add to it with my own blog entry beyond just my usual retweet gesture because this issue has become an FAQ lately for many organizations I’ve talked to. My answer...