Product:

Telligent Community & InnovationCast™

Solution:

Social Marketing

Industry:

Market Research

Location:

Europe

Nextplora generates new product and service ideas by collaborating with consumers. This process created a new customer acquisition tool and has resulted in more than 8,000 ideas within one year.

"We approach potential new clients with ideas that consumers have created so they understand the benefits of social market research as well as the potential of customer co-creation and innovation."

Andrea Giovenali, CEO, Nextplora